3 ms·

I think thats kind of the point though... Posting whatever you want on Moz when your the founder and CEO is one thing. Posting such indepth material that casts

by apalmer 11y ago

I think thats kind of the point though... Posting whatever you want on Moz when your the founder and CEO is one thing. Posting such indepth material that casts a not necessarily positive light when you have been removed from control (perhaps by your own hand) is another... I am imagining that these kind of heartfelt posts draw more attention to the marketing firm with such impact that the current CEO thinks its worth dealing with the negatives...

drumdance 11y ago
Maybe, I don't know enough to say. But radical transparency has always been part of their brand. Here's one he wrote a few years ago about their Series B. It was so comprehensive that TechCrunch just linked to the post instead of trying to dig up more info behind the scenes. https://moz.com/blog/mozs-18-million-venture-financing-our-story-metrics-and-future https://moz.com/blog/mozs-18-million-venture-financing-our-s...