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Japan is the master of Capitalism driven consumerization of Western holidays. Christmas is one (Cake + KFC), Valentines day (chocolate) is another. They invente
by hkmurakami 11y ago
Japan is the master of Capitalism driven consumerization of Western holidays. Christmas is one (Cake + KFC), Valentines day (chocolate) is another. They invented "White Day" for 3/14 for men who receive Valentines day chocolates to give gifts to women in return (often quoted as being 3x the price of the chocolate received).
In recent times, they've succeeded in making Halloween a commercial "get out and buy costumes and party" bonanza (well I guess this is similar to what we have in the states).
Now, if only they could harness some of this prowess into international marketing... ;)
- ck2 11y agoYet I don't think Japan has "black friday" the ultimate consumerism "holiday". The UK got it first and people are already rejecting it apparently.
- hkmurakami 11y agoThey now have Cyber Monday on Amazon though! Also there is a New Years Sale tradition that is very similar to Black Friday with the mad rushes for bargain items, fights for items (often women for clothing), "good luck bags" which is basically a lottery for trying to get lucky with the jackpot items, etc.