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Google is the epitome for paid search/advertising.,... The only big change will come from a truly multilingual search. Some projects in the EU are addressing t

• mklemme 11y ago
  They are, but I think it's interesting what's happening outside Google's reach. It's become increasingly cheap for companies to store information about each customer, which drives customization throughout that company's product offering. There's a library built on ES that I have been watching on Github which promotes results based on ecommerce conversion data: https://github.com/ankane/searchkick https://github.com/ankane/searchkick