Ask HN: Kind of company to create for App Store?

I am going to release an iPhone game in the App Store and don't want to release it under my name. It looks like I will have to create a company to do so. What sort of company should I create? Or is there a way I can avoid creating a company yet be able to register as a company? I don't want to get hit by all sorts of taxes and fees in the future, especially if this is the only game I end up making.