5 ms·

Here's an ad by Patterson: http://www.infomarketingblog.com/write/ http://www.infomarketingblog.com/write/ And here's an interview with someone who responded

Here's an ad by Patterson: http://www.infomarketingblog.com/write/ http://www.infomarketingblog.com/write/ And here's an interview with someone who responded to that ad, worked at JWT, and also decided to start writing novels, instead: http://www.infomarketingblog.com/mystery-writer-interview/ http://www.infomarketingblog.com/mystery-writer-interview/

10ren 17y ago
That interview showed me that "Die Hard" resurrected the dead metaphor of "diehard". This is a powerful way to capture attention. I might also watch "Lethal Weapon", for it's 3/3min dialog/action structure (and to observe how engaged/entertained I am).