5 ms·
> They need to be in malls. They used to. From 1987 to 2010, B&N owned a mall bookstore chain called B. Dalton. There were in every mall, but then B&N decided
by amyjess 11y ago
> They need to be in malls.
They used to. From 1987 to 2010, B&N owned a mall bookstore chain called B. Dalton. There were in every mall, but then B&N decided they didn't need that market anymore, so they liquidated the stores and killed the Dalton brand.
There actually are a few full-size B&N stores in some malls, but only a few malls have them, and they're typically positioned as anchors.
- ctdonath 11y agoTo be fair, those B. Dalton stores were tiny. No way they could compete in the general-sales arena with so few shelves, when Amazon arrived with orders of magnitude more titles at lower prices and quick delivery, and drive-to or anchor bookstores were so nearby. They worked when bookstores were few and far between, and malls were the new place everyone went, but not when vast & cheaper alternatives arrived nearby and mall foot traffic turned to a less academic clientele.
- Ocerge 11y agoI bought my first Goosebumps books at my local B. Dalton. I have no idea why they closed it...I felt like it was the perfect size. Or maybe that's just nostalgia talking.
- dragonwriter 11y ago> They used to. From 1987 to 2010, B&N owned a mall bookstore chain called B. Dalton. There were in every mall, but then B&N decided they didn't need that market anymore, so they liquidated the stores and killed the Dalton brand. B Dalton was (as were other mall located bookstores at the same time) in decline when B&N bought them; the format was visibly on the way out even before online competition.