Another vector might be to build a tool that allows programmers to build ad-hoc reports, and then hand it off to tech-savvy non-programmers. If the tool makes i

Another vector might be to build a tool that allows programmers to build ad-hoc reports, and then hand it off to tech-savvy non-programmers. If the tool makes it easy to share/fork queries (I'm envisioning something like gist in an intranet), it would be a very gentle path for said non-programmers to ease into SQL.