This is awesome. Being a coder I can see myself writing IoT services without a problem (just simple REST apis). And who cares about the masses? Code or be coded

This is awesome. Being a coder I can see myself writing IoT services without a problem (just simple REST apis). And who cares about the masses? Code or be coded is what I say. However, tried using the iPhone app and couldn't get it to work. Made me feel dumb :( Be nice if there was a help me in the app or a tutorial on how to hook phone up to other devices.