Only a few weeks ago I bundled up some of my experiences - as cofounder, or as an advisor - into a post on the key questions I see [1]. The big one that gets o

Only a few weeks ago I bundled up some of my experiences - as cofounder, or as an advisor - into a post on the key questions I see [1]. The big one that gets overlooked is the Behavioural preferences - appetite for Risk, are you a Manager or a Maker, etc. The commercial opportunity and personal passions may align, but when something goes wrong are you going to respond in similar ways or will your cofounder start making decisions 'on their own' [2]? [1] http://jacobaldridge.com/business/8-key-questions-to-ask-when-forming-a-business-partnership/ http://jacobaldridge.com/business/8-key-questions-to-ask-whe... [2] NB They will probably feel you've gone off on your own as well. It's just because you've responded differently - for example, doubling down on a risky decisions versus backing away from it.