I spent a week or two looking into and evaluating micro payments for news, and I share your concerns. The line I hear out of Blendle though is that it's part o

I spent a week or two looking into and evaluating micro payments for news, and I share your concerns. The line I hear out of Blendle though is that it's part of an ecosystem, i.e. one avenue of payment options. I can imagine a one-off paywall working for some content, but I doubt it will be the dominant method of choice. Newspapers are only half entertainment, but the entertainment industry pivoted from per-product to aggregated subscription in the age of the Internet. Of course Blendle itself is a platform, tweaking its business model should be within scope.