Thanks for catching that. You're correct that overall revenue is much higher, but the cost of traffic acquisition eats into that significantly. It's actually A

Thanks for catching that. You're correct that overall revenue is much higher, but the cost of traffic acquisition eats into that significantly. It's actually Adjusted OIBDA that's $10mm for the Brands group, which is arguably a more accurate figure to reflect the value of the division. Check out the table on page two of the 2015 earnings report at your link for the full breakdown.