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And these toys were marketed almost entirely to men and boys. That's a pretty bad correlation-is-not-causation slip there. Marketing efforts, especially in ne
by crusso 11y ago
And these toys were marketed almost entirely to men and boys.
That's a pretty bad correlation-is-not-causation slip there. Marketing efforts, especially in new markets tend to take the path of least resistance. If they were marketing to males, it was most likely because males were showing an early interest in those products and likely to be the quickest way to grow marketshare.
My personal experience was that I didn't need anything marketed to me. The K-Mart in my town had a couple of running new computers on an aisle where a friend walked up to them and typed:
10 PRINT "I AM THE GREATEST!"
20 GOTO 10
I was immediately fascinated and wanted one.
- jcadam 11y agoHe forgot the INVERSE:FLASH :) My first program on the new family Apple ][e was a flashing, infinitely-scrolling insult directed at my older sister.
- talmand 11y agoYou mean there isn't some large advertiser-driven conspiracy to hold back girls by only marketing the cool stuff to boys? Marketing actually does the things they do only to make money and not push some regressive social agenda? Clearly you haven't been on the Internet lately.
- scotty79 11y agoI think you underestimate serious drive in children (and older) to be not like the other (gender). You'd be way more reluctant as a young boy to approach computer if everybody knew that computers are what girls play with and all the ads had pink unicorns, stars and sparkle in the background. I vividly remember times when I was 10 or something and even talking to girls was act of treason against you own boy tribe.