This is probably a precursor to "Sponsored Tweets" appearing in whatever view you are looking at (I don't have a twitter account, so I don't know much about it)

This is probably a precursor to "Sponsored Tweets" appearing in whatever view you are looking at (I don't have a twitter account, so I don't know much about it). So this is the run-up to injecting advertising, similar to how gmail does it. That is my guess as to the purpose of this.