I agree with you. One of the tweets in the article says, "Yikes @IBM! I’m a girl & actually know OS Assembler language & have “hacked” your MVS operating system

I agree with you. One of the tweets in the article says, "Yikes @IBM! I’m a girl & actually know OS Assembler language & have “hacked” your MVS operating systems." Well, sure, if you're already in tech, "hacking a hairdryer" might seem patronising, similar to "making math pink." But if you're not already in tech, a hairdryer is a relatively simple, common, and familiar device. It has potential and I'd bet it's mostly untapped[0]. It seems like the perfect kind of thing to get started with, IMO. To me, the fact that it's a "beauty product" to is irrelevant. [0] For curiosity, I thought I'd check out results from HackADay for hairdryer hacks, there isn't much to see: https://www.google.com/search?q=site:hackaday.com+hairdryer https://www.google.com/search?q=site:hackaday.com+hairdryer