> Sometimes, it’s simply an unfamiliar phrase, or doesn’t translate well, which means it can be hard for people encountering us for the first time to know what

> Sometimes, it’s simply an unfamiliar phrase, or doesn’t translate well, which means it can be hard for people encountering us for the first time to know what the project is about. Instead, we'll use a name that guarantees people won't know what the project is about, no matter where they're from!