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Cialdini's Influence: Science and Practice is amazing. It is almost a perfect mix (at least, in my opinion) between rigorous (citing studies) and accessible (us
by aharrison 17y ago
Cialdini's Influence: Science and Practice is amazing. It is almost a perfect mix (at least, in my opinion) between rigorous (citing studies) and accessible (using anecdotes, etc).
http://www.amazon.com/Influence-Practice-Robert-B-Cialdini/dp/0205609996/ref=sr_1_3?ie=UTF8&s=books&qid=1263946707&sr=8-3 http://www.amazon.com/Influence-Practice-Robert-B-Cialdini/d...
Unfortunately, most of the best information I have received for psychology came from the two classes I took (Social Psych, and Behavior in Organizations). I learned a tremendous amount, but very little (if anything) from the other books.