"The acquiring company is backed by Jimi Heselden, a prominent U.K. businessman and the Chairman of Hesco Bastion." I think the phrase is "A fool and his money

"The acquiring company is backed by Jimi Heselden, a prominent U.K. businessman and the Chairman of Hesco Bastion." I think the phrase is "A fool and his money are soon parted"... Although that also seems to have been the concept Segway was banking on re: customers and it didn't pan out that way...