2 ms·
Virgin Atlantic have a great service where, upon booking an economy ticket, you can then bid for an upgrade. The person who bids highest, wins. It's such a sim
by philjohn 11y ago
Virgin Atlantic have a great service where, upon booking an economy ticket, you can then bid for an upgrade. The person who bids highest, wins.
It's such a simple concept, but fantastic in that a higher priced seat that might have gone unsold, instead goes for what someone perceives its value to them to be.
- FireBeyond 11y agoThat really is. "Hey, I can fly JFK to Heathrow for $800. But I'd be willing to pay $1100 for business class." You win, great. You lose, no loss.