3 ms·
"Levy says the folks at Coca-Cola thought about converting the vending machines to take a dime. But doubling the price was too much. They wanted something in be
by percept 11y ago
"Levy says the folks at Coca-Cola thought about converting the vending machines to take a dime. But doubling the price was too much. They wanted something in between.
So they asked the U.S. Treasury to issue a 7.5-cent coin."
- Nicholas_C 11y ago>In another attempt, The Coca-Cola Company briefly implemented a strategy where one in every nine vending machine bottles was empty. That is an absurd strategy.
- jedberg 11y agoToday they would call that "Growth Hacking". :)
- pageld 11y agoAccording to the planet money episode, Coke never actually implemented it. They just discussed the merits of it and if it would actually work.
- pjc50 11y agoWorks for Valve and their crates ..
- kbenson 11y agoI wonder if they eventually would have run afoul of gambling laws.