I would argue against this article's assertion about the "real" use of Instagram. As a college student, my interpretation (and AFAIK my fellow students') is tha

I would argue against this article's assertion about the "real" use of Instagram. As a college student, my interpretation (and AFAIK my fellow students') is that the real use of Instagram IS this small personal community, not unlike Facebook. And indeed, this seems to be more intuitive, as pointed out in some of the other comments here.