This is a pointless statement. Nobody's going to stop being offended just because you said so. It's as effective as yelling into the wind. Instead, one has to

This is a pointless statement. Nobody's going to stop being offended just because you said so. It's as effective as yelling into the wind. Instead, one has to ask: why is this happening? At least from where I'm sitting, it's clear that a lot of these recent flare-ups have been caused by previously disenfranchised groups finally getting their voices heard in the popular media. Sometimes they go too far, but there's a lot of repressed anger in the air from years and decades of mistreatment. If your solution is to yell at them to shut the fuck up, it will backfire. Horribly. Also, not all cases of someone insulting you for being different are equal. Some are in-the-moment, sure. But some carry the weight of decades of hatred behind them. Equating the two invalidates the severity of the latter and keeps marginalized groups marginalized. I think reaching for the "PC culture" argument is the easy way out. It would do us all a lot of good to try to put ourselves in the adverserial party's shoes, even if we might (vehemently) disagree with their actions. The topic has to be approached with extreme sensitivity.