So this person went to the actual bookstore Amazon is trying out, bought someone from the website of another retailer, and then went to that retailer's actual s

So this person went to the actual bookstore Amazon is trying out, bought someone from the website of another retailer, and then went to that retailer's actual store to pick it up. Way to stick it to the man! Unless of course "the man" is the oil company who actually ended up profiting from that extra trip you made (unless of course that person took public transit or a bike or walked or something...) and your time you wasted...