I would argue that this has less to do with "people that require laptops" vs "people that require laptops for work". The iPad pro seems to be a direct competit

I would argue that this has less to do with "people that require laptops" vs "people that require laptops for work". The iPad pro seems to be a direct competitor or option for companies that previously bought Lenovo or other Windows based laptops - including the Microsoft Surface. The specs on the new Macbook lines are the only things that make it feel weird. If you take that out of the equation it starts to make more sense.