As long as [Your name] results in your website on Google - the average user doesn't care if it ends in .ninja, .pizza, .io, or .com because they are never enter

As long as [Your name] results in your website on Google - the average user doesn't care if it ends in .ninja, .pizza, .io, or .com because they are never entering that information. They type in some amount of "Google" and search [Your Company Name] into Google. That's the average user. Users who are advanced enough to even understand URL's will likely remember [X site is .org and Y site is .tokyo] or they'll bookmark the site if they find themselves forgetting often. Even as a highly technically proficient user - I find myself using a keyword to search google for a domain name of a company if I am interested in finding their website.