Thanks for the kind words! Definitely more steps on the B2B side, good point. To split even more finely: this is the difference between "bottom up" B2B sales wh

Thanks for the kind words! Definitely more steps on the B2B side, good point. To split even more finely: this is the difference between "bottom up" B2B sales where an individual contributor starts using a tool and then spreads it within their organization, and "top down" B2B where there's a higher-level sales conversation with management before the software gets "pushed" down to individual contributors.