From the "I can't quit you, therefore we can't quit you" department. I find these love-hate posts interesting. This is the halfhearted rant of an Amazon junki

From the "I can't quit you, therefore we can't quit you" department. I find these love-hate posts interesting. This is the halfhearted rant of an Amazon junkie. Here is someone who uses Amazon so much that he keeps spare Amazon boxes in his attic. Someone who returns items to Amazon so often, that the inconvenience of plugging his laptop into his printer drove him to buy a new printer (from Amazon, one may assume). Someone who loves Amazon so deeply, that he cannot refrain from praising it---and indeed exonerating it---even as he publicly whines about it. I find these posts interesting because, although the author is a rather extreme example, it seems to me that this love-hate bondage is quite mainstream, not being limited to Amazon or technophiles. Never mind the first-world indignation at Amazon's failure to meet the author's admittedly unwarranted expectations. The emotion driving this is an ethical conflict: my heart is saying go, but my head is saying stay, or vice versa. Many people (in my estimation) have similarly mixed feelings about Facebook, Apple, and Google, at variously increasing rates. This conflict is born of dependency. Your negative feelings about something you depend on (pain, shame, frustration, disappointment), strong as they may grow, are never strong enough to overcome your sense of need, along with whatever dopamine hit you get from using it. Despite being old enough to remember a world without Amazon, the OP takes for granted that someone has to do Amazon's job: if not Amazon, then some hard-to-imagine competitor. But the OP will never leave Amazon---not for another Amazon, anyway. He has love enough for both. So yeah, this is about the author's personal struggle with the mere idea of freedom from Amazon. But it's just as well that the title says "we've all just come to accept it."