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This is cool, but being from the online marketing world, I can already see people copying this in bad ways. "Hi this is Tom, I am from iPhone Development Team

This is cool, but being from the online marketing world, I can already see people copying this in bad ways. "Hi this is Tom, I am from iPhone Development Team 6 here at Apple and we have been testing [product] in our labs. In our opinion, [affiliate link to other releated product] is far better because this product [technical critique that few will understand but will serve to bolster reviewer's credibility, can be copied from random highly technical review site]". If this is going to be a thing, Amazon should offer the ability to certify that the user at least has an email address for the company they claim they are with (@apple.com, @google.com etc) and show a "certified Googler" or similar logo next to their name.

ryandrake 11y ago
You can pretty safely bet your life this is going to happen if this guy gets any press for what he's doing. Within a month or so, every tech product on Amazon will have glowing reviews by "Josh from Microsoft" or "Brian from Intel"
vxNsr 11y ago
This kinda already happens all the time on reddit. And I'm always left wondering if the person is just a really good bser or is telling the truth. I was thinking that for verification the person should link to their verified facebook/twitter/g+/etc page in the meantime. I agree that this is gonna head south very quickly no matter what amazon does.