Wow, I never knew, despite my folks & grandparents being members my entire life, and it's not even on their Wikipedia page, either. As you note, the discoverabi

Wow, I never knew, despite my folks & grandparents being members my entire life, and it's not even on their Wikipedia page, either. As you note, the discoverability doesn't seem very good. I guess it boils down to the 'competently run' part: if one is going to run a profit-making enterprise, one needs to advertise!