Their use of floor space to show all the books cover-facing-out seems to suggest that they're looking to move dead-tree books too... Barnes & Noble definitely

Their use of floor space to show all the books cover-facing-out seems to suggest that they're looking to move dead-tree books too... Barnes & Noble definitely became a showroom for the Nook, but it was also selling books. This might imply that Amazon is re-deploying the same strategy but without the dead-weight of under-performing brick-and-mortar stores. (i.e. Amazon gets to use it's data to only put stores in places where it knows traffic, volume, and customer profiles will perform well.) I expect Barnes & Noble knew much less about its customers when it set up its network of stores...