Guess what. All the CoD players will pay and praise the company as someone who finally got free-to-play right. Just because they like the franchise. The same ha

Guess what. All the CoD players will pay and praise the company as someone who finally got free-to-play right. Just because they like the franchise. The same happened with Fallout Shelter and you can see people arguing that micro-transactions in FS are fair - when it's the same thing that Candy Crush and similar games pull. My estimate is that Blizzard will make this money back in less then 5 years. They just need to put the proper money-milking free-to-play model into their next big game and all the "core" gamers will shell out the money. After that, we will see the entire industry shifting to free-to-play and the way games are currently monetized on mobile will dominate PC as well. If I were Google, I'd start developing AdSense plugins to Unity, Unreal and other game engines.