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This is the holy grail of "omni-channel retail" - of being able to offer a consistent experience across all channels. But spend a few days inside any large reta
by HenryTheHorse 11y ago
This is the holy grail of "omni-channel retail" - of being able to offer a consistent experience across all channels. But spend a few days inside any large retail company and you'll be shocked at how badly organized they are. Not only do their systems not talk to one another, their people in e-commerce and b&m operations barely know each other.
- realusername 11y agoThis seems to be true for most large companies. From the outside, everything looks great and everyone is going towards one clear direction but internally, everyone is actually in an isolated silo living its own life and no-one actually discuss with each other. On the worst cases, you even have some internal competition within these silos.
- warfangle 11y agoI've seen this even in small companies.