New words can have significant impacts on how we perceive the world, down to not even noticing certain things unless we have a word for them (Radiolab did an ep

New words can have significant impacts on how we perceive the world, down to not even noticing certain things unless we have a word for them (Radiolab did an episode on this called 'Words' - the idea of the green/blue distinction not being represented in other languages is another common issue). Even in the tech world, I see how having a word to hang myriad ideas off of can have a big impact. 'Logical' types howl and whine at things like 'cloud', 'Ajax', or 'HTML5' meaning things they don't technically mean, but nonetheless each brought numerous things together and in some cases (such as 'cloud') formed the cornerstone of a new sector. (See also the recent use of the word 'unicorn' around here.)