This is wonderful and I've been trying to drastically reduce my consumption for about a year now. I cannot over-emphasize how difficult it is, and not even from

This is wonderful and I've been trying to drastically reduce my consumption for about a year now. I cannot over-emphasize how difficult it is, and not even from an implementation standpoint. The problem isn't the person trying to consume less, it's everyone else. Everywhere you go (in NYC) you get bombarded with packaging. Going to get a cup of coffee involves a paper cup, a plastic lid, 5 napkins, and then they throw it all in a brown paper bag. I've seen people buy a soda at the bodega and with it comes napkins, a straw, both in a brown bag and then all of that in a plastic bag! I watch in horror the person pull the can out, throw everything else away, drink the can and then toss that out too. I start to wonder how far removed we all are from the landfills and production to be completely oblivious to this insane level of waste. The worst part about it is that when you repeatedly say "no bag, thank you" you get looked down upon like some loony toon who can't function in society correctly.