It Follows, along with a handful of others (The Strangers, the Ring, the first Paranormal Activity), was the first well done horror movie I've seen since the BW

It Follows, along with a handful of others (The Strangers, the Ring, the first Paranormal Activity), was the first well done horror movie I've seen since the BWP. I guess it comes down to what scares you personally. For me, it is much more about the atmosphere that the movie creates, that often borders on weird and uncomfortable, and human. Of course, the Shining is also a great example of this. The slow slip into insanity in a grand, isolated hotel in a blizzard does way more to evoke that weird feeling that lingers after the movie ends. It confuses that so many directors keep pushing the same style of horror movie out, when they consistently get poor reviews. Are all directors scared by the same exact themes?