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>> Can performance surfboards be disrupted? What about mid-level(those you graduate after wavestorm) - being manufactured in mexico via automated processes , u

• milesftl 11y ago
  they probably could be, they make these types of pop out boards in china now. I honestly dont know if they could ever be sold in a big box retailer type store only because of the margins/shelf space required for them. If everything made sense business wise I see 0 reason as to why this could not happen in the near future. The one thing that I am not sure anyone has brought up, is this is a relatively small market. You are talking about big box stores, along the coasts of tourist rich surfing areas.
• mr_luc 11y ago
  Another point is that in disrupting cheap performance shortboards, you're now in competition with the used market on craigslist. Surfers making a conscientious effort to improve their performance -- bigger waves, steeper drops -- are going to break or otherwise 'use up' at least one board per good season. Given that, a lot of people would rather buy a used CI board that has had a small repair, or some minor dimpling, for $200-350, and then surf as hard as they can, and if it breaks it breaks. ... okay, that's just what I do. But Craigslist has made the used market a force to be reckoned with!