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If this still holds true: http://www.digitaltrends.com/computing/study-gmail-users-younger-better-educated-than-aol-yahoo-users/ http://www.digitaltrends.com/co
by rezashirazian 11y ago
If this still holds true:
http://www.digitaltrends.com/computing/study-gmail-users-younger-better-educated-than-aol-yahoo-users/ http://www.digitaltrends.com/computing/study-gmail-users-you...
Then I would swing right and turn Yahoo into the Fox News of internets.
Get bunch of Radio talk show hosts and conservative commentators, give them multiple platforms and let them loose.
Get some cheap TLC reality shows that are exclusive and really try an appeal to Yahoo's current demographics.
Instead of trying to appeal to the educated and affluent already entrenched in Google and Facebook, you invest in what you have and expand that market.
This will create growth and momentum in the company. Once you have that, you compete with Google and Facebook.