There has to be research (anthropology? business theory?) on this topic. Everything seems to go through these cycles. Just to pick an example: - Single develo

There has to be research (anthropology? business theory?) on this topic. Everything seems to go through these cycles. Just to pick an example: - Single developer is smart, hard working, and produces an excellent concept (minecraft alpha) - Interest grows, sales increase and a team is formed (minecraft beta). Things improve even more. - Product grows too big and sales start following the right hand side of the bell curve (microsoft involvement, minecraft story holo lense...). Seriously I think we are past peak minecraft. In fashion and culture, we call it a fad. In investing, we call it a bubble. In business people make comments about corportism and monopolies. However, time and time again, we see this cycle.