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We suspect that neither Mr. Cameron nor 20th Century Fox (a sister company to this newspaper) had any idea of the effect their movie would have on the other sid
by itistoday 17y ago
We suspect that neither Mr. Cameron nor 20th Century Fox (a sister company to this newspaper) had any idea of the effect their movie would have on the other side of the world.
While Cameron probably did not predict that exact scenario, I find it hard to believe that he did not see the parallels between the film he created and what's happening right now all over the world as first-world countries continue to exploit the third-world at the expense of those living in it.
In this situation it's only slightly different as the conflict is within the country itself. It's not surprising the film resonates strongly with those humans who find themselves in the same shoes as the Na'vi.
See: "The real Avatar story: indigenous people fight to save their forest homes from corporate exploitation"
http://news.mongabay.com/2009/1222-hance_avatar.html http://news.mongabay.com/2009/1222-hance_avatar.html
- zandorg 17y agoI saw an advert on Lovefilm, basically McDonald's waffling on about promoting Avatar. McDonald's are the essence of evil capitalism, wrecking the environment and people's health, yet Cameron let them promote his film.
- jcl 17y agoAnd why not? If you made a propaganda piece to point out the flaws in a certain sector of society, wouldn't it be deliciously ironic if you could get that sector to promote and pay for it?
- stavrianos 17y agoand if you were part of that sector, wouldn't it be deliciously ironic to promote, pay for, and profit from the piece?
- trevelyan 17y agoNo. There's no part of being a successful businessman which means you can't care about the environment.
- Raphael 17y agoThe ironing is delicious.
- whyenot 17y agoThis implies that Cameron was in a position where could say no to them. Was he? Just because he had free rein to do as he wished with the actual film does not mean he had control over merchandising and tie-ins.