Well, you could say "this service has no ads" and then include ads. Hulu did. People just may not like it or respect you for it. Hulu 'No Commercials' Plan:

Well, you could say "this service has no ads" and then include ads. Hulu did. People just may not like it or respect you for it. Hulu 'No Commercials' Plan: "A small number of shows are not included in our No Commercials plan due to streaming rights. But we’ve still made them available to you uninterrupted. They will just play with a short commercial before and after each episode. These shows are: Grey’s Anatomy, Once Upon A Time, Marvel’s Agents of S.H.I.E.L.D., Scandal, Grimm, New Girl, and How To Get Away With Murder. " - they reserve the right to add to this list over time