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>*The profit motive is showing its true colors. It'd be a very tough argument to claim that "YouTube Red" is playing a vital role in Google's attempt to organiz
by nemothekid 11y ago
>*The profit motive is showing its true colors. It'd be a very tough argument to claim that "YouTube Red" is playing a vital role in Google's attempt to organize the world's data.
YouTube Red seems less like a "profit grab" and more like a defensive move. I'm sure Google would love to continue its current model of 50% of all ad revenue. From what I've gathered its (1) Google's top creators exploring other options such as Vessel (subscription music service) and (2) YouTube's need to provide a regular/more predictable revenue stream to their partners. The Ad model doesn't seem to work well if your most of your viewers are outside the United States.
- oneJob 11y agoI guess I was saying, back up even more, why the heck, given Google's stated mission of "Google’s mission is to organize the world’s information and make it universally accessible and useful", are they in this part of the market at all. Especially given, as you (I believe correctly) pointed out they need to put up pay walls to adapt to the changing landscape and in the process make unavailable any content that doesn't conform to their revenue goals. "YouTube Red" doesn't seem to conform to their mission of making all of the world's info accessible and useful. That word 'all' is important, since they constantly stress that point. And here, they are compromising exactly that point. footnote regarding all: http://www.zdnet.com/article/google-targeting-all-the-worlds-content-and-all-your-information/ http://www.zdnet.com/article/google-targeting-all-the-worlds...