2 ms·
This bag of tricks seems to focus more on doing things as other companies do than on what data there is to tell you it is the right thing for you. No guarantees
by pekk 11y ago
This bag of tricks seems to focus more on doing things as other companies do than on what data there is to tell you it is the right thing for you. No guarantees those companies made the right inferences from the right data, and even if they did, no guarantees their conclusions apply without modification to your situation.
Is there some inherent value to being "like a startup" or following "trends"?
- mrmch 11y agoValid feedback pekk. One of the reasons we consulted with people who have run growth at a number of companies is because they could give the inside story; company X did Y because their metrics told them to. That said, a huge caveat is that this all depends on your audience and what they're going to respond to. I would posit that startups are more apt (than a larger company) to experiment with marketing, which is valuable.