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"If a tree falls in a forest and no one is around to hear it, does it make a sound?" You can spend countless hours making improvements but without a user base,
by iqonik 11y ago
"If a tree falls in a forest and no one is around to hear it, does it make a sound?"
You can spend countless hours making improvements but without a user base, you have no idea if they are needed or wanted. Build your MVP, and whilst you're building it, shout about it. Tell everyone. Nobody is going to steal your idea.
Marketing should start from day one and in my opinion be bigger than a 50% split. More like 70% marketing. This will let you streamline your development time and only build things that will benefit your users, and ultimately your revenue stream.
Good luck with your product :)
- draker 11y ago>You can spend countless hours making improvements but without a user base, you have no idea if they are needed or wanted. This is on the right track and I would say that the improvements, iterations and additons to the product should be focused towards the revenue generating users. It can be difficult to identify this segment, but it is worth the time to do so. Every user will have suggestions for improvement but if the person never intends to pay for the product or only requires the free features then you are wasting your time improving the product for them. This doesn't mean you should ignore the non-paying users, rather you should listen primarily to their suggestions for what the product requires for them to be a paying customer. If you find that a large number of non-paying users would convert to paid if you had X feature; determine the cost and potential revenue of adding the feature.