3 ms·
Because reviews are used so heavily in the ranking algorithm, buying reviews on Amazon is like buying links on Google. Breaking the ranking algorithm potentiall
by programminggeek 11y ago
Because reviews are used so heavily in the ranking algorithm, buying reviews on Amazon is like buying links on Google. Breaking the ranking algorithm potentially hurts their core business, so of course Amazon is going to take legal and other punitive actions.
It was only a matter of time.
- carbocation 11y agoThe parallel between paid Google links and paid Amazon reviews is apt. Therefore, I do not understand the conclusion that Amazon is going to "take legal ... action". Faced with link farms, Google penalized the beneficiaries in the search rankings; they didn't file lawsuits.