Hollywood wants to make films that people want to watch. They might be able to trick people into going to the cinema before the reviews come out, if necessary.

Hollywood wants to make films that people want to watch. They might be able to trick people into going to the cinema before the reviews come out, if necessary. But that won't save it in home entertainment, which is where most of the money is. They're pretty good at it, too. This year, Furious 7 and Jurassic World have been two of the top-grossing films ever. That's not because people were tricked into seeing them, and didn't know what they were in for. It's because people enjoyed watching those films.