Honestly, I'm not quite sure where all the controversy is coming from. If I'm going to take the time to write an article for my blog, I'm generally going to wr

Honestly, I'm not quite sure where all the controversy is coming from. If I'm going to take the time to write an article for my blog, I'm generally going to write something that I think would be interesting enough to be worth reading for other people as well as worth writing for myself. Otherwise I'm merely indulging myself, and that tends to make for unbearably bad writing. Likewise, when I think of a title, I try to come up with something that will attract people's interest so they read the article. Is that "social engineering"? If not, how is it different from what you did? Is the issue here intent - the intent to create something interesting/useful vs. the intent to capture pageviews per se - or is it merely the tone of your subsequent introspection, which admittedly was nakedly gloating about having achieved your objective of attracting readers and twitter followers? Finally, what is the latter if not a reasonable proxy you used to measure the former?