According Duncan Watts' research[1] the crucial factor in spreading a trend is how susceptible the population is to persuasion, not how persuasive the first per

According Duncan Watts' research[1] the crucial factor in spreading a trend is how susceptible the population is to persuasion, not how persuasive the first person to start it is. You chose themes that your chosen population was already very susceptible to passing on. [1] http://www.fastcompany.com/magazine/122/is-the-tipping-point-toast.html http://www.fastcompany.com/magazine/122/is-the-tipping-point...