4 ms·

Magical. Tzar. Lots of nlp in that article. Is this some kind of covert advertising offensive today? Or I am being too paranoid after reading "if you're not par

Magical. Tzar. Lots of nlp in that article. Is this some kind of covert advertising offensive today? Or I am being too paranoid after reading "if you're not paranoid..." article?

chrisdroukas 11y ago
Apple did release peripherals today, so that's likely.
GhotiFish 11y ago
no it's got some serious red flags in it, for one, I can't even imagine a real practical workspace being that immaculately clean and organized. Pure white on everything. no scuffs. Something really smells.
- arrrg 11y ago
  When you invite someone you clean up … I mean, what’s with the weird conspiracy mongering? That just makes no sense. This is the most ordinary thing in the world, Apple just doesn’t normally do this, so it’s kinda surprising to see it from them. Apple gives journalist access to their lab they don’t usually give anyone access to. Of fucking course they don’t have to pay anyone to write about that! Not a dime! They could probably get journalists line up for a chance of getting this access. Or they could charge an admission fee or something and still get people to write about it. The assumption that Apple would have to pay anyone to write about their trip to the Apple lab is just mind-bogglingly out of this world. It’s so weird, I can hardly believe anyone would seriously consider holding such a view for any amount of time.
  - GhotiFish 11y ago
    there's clean, and there's not used. Though, I agree. I doubt they needed to pay anyone to do this.
    - niels_olson 11y ago
      A little over-exposure fixes all sorts of small defects in white. Also, I've seen clean labs at NASA and elsewhere that aren't dissimilar.
- astrange 11y ago
  Getting a janitor to clean your office would actually make it stop smelling.
- youngtaff 11y ago
  I've been inside the McLaren F1 factory and the assembly workspaces are spookily clean so the Apple stuff wouldn't surprise me
ironchief 11y ago
Content and advertising have always blended together in some form. Traditional editorial independence created a sort of firewall between the means of monetization and the product. Today it looks a little bit more blended. Note: I don't know the specifics of this article or of Medium's monetization. This article discusses specific instances of Medium blending of press releases and articles. http://www.businessinsider.com/medium-pr-newswire-revisited-2015-9 http://www.businessinsider.com/medium-pr-newswire-revisited-...
arrrg 11y ago
There is no need to think in conspiracies. This is dead simple: If you give a journalist access to Apple’s labs they will write about it. If you are Apple PR you pick a journalist you know who shares your values and you are done. That’s it. Apple is too big and too interesting a company and too secretive a company for that to not work. They don’t do this often so of course it works when they do it. Of course. And it’s timed with the release, because that’s just easy to do. I mean, what do you expect? It’s enthusiast press reporting. It’s also super-fucking-interesting, no doubt about it, not even a tiny little bit, so that’s that. No grand conspiracies, just Apple knowing how news work. If you give them access they will come. And you can pick who will be allowed to come. You don’t have to do anything, really. I don’t even think you can call this immoral or unethical.

Magical. Tzar. Lots of nlp in that article. Is this some kind of covert advertising offensive today? Or I am being too paranoid after reading "if you're not paranoid..." article?

chrisdroukas 11y ago

Apple did release peripherals today, so that's likely.

GhotiFish 11y ago

no it's got some serious red flags in it, for one, I can't even imagine a real practical workspace being that immaculately clean and organized. Pure white on everything. no scuffs. Something really smells.

arrrg 11y ago
When you invite someone you clean up … I mean, what’s with the weird conspiracy mongering? That just makes no sense. This is the most ordinary thing in the world, Apple just doesn’t normally do this, so it’s kinda surprising to see it from them. Apple gives journalist access to their lab they don’t usually give anyone access to. Of fucking course they don’t have to pay anyone to write about that! Not a dime! They could probably get journalists line up for a chance of getting this access. Or they could charge an admission fee or something and still get people to write about it. The assumption that Apple would have to pay anyone to write about their trip to the Apple lab is just mind-bogglingly out of this world. It’s so weird, I can hardly believe anyone would seriously consider holding such a view for any amount of time.
- GhotiFish 11y ago
  there's clean, and there's not used. Though, I agree. I doubt they needed to pay anyone to do this.
  - niels_olson 11y ago
    A little over-exposure fixes all sorts of small defects in white. Also, I've seen clean labs at NASA and elsewhere that aren't dissimilar.
astrange 11y ago
Getting a janitor to clean your office would actually make it stop smelling.
youngtaff 11y ago
I've been inside the McLaren F1 factory and the assembly workspaces are spookily clean so the Apple stuff wouldn't surprise me

ironchief 11y ago

Content and advertising have always blended together in some form. Traditional editorial independence created a sort of firewall between the means of monetization and the product. Today it looks a little bit more blended. Note: I don't know the specifics of this article or of Medium's monetization. This article discusses specific instances of Medium blending of press releases and articles. http://www.businessinsider.com/medium-pr-newswire-revisited-2015-9 http://www.businessinsider.com/medium-pr-newswire-revisited-...

arrrg 11y ago

There is no need to think in conspiracies. This is dead simple: If you give a journalist access to Apple’s labs they will write about it. If you are Apple PR you pick a journalist you know who shares your values and you are done. That’s it. Apple is too big and too interesting a company and too secretive a company for that to not work. They don’t do this often so of course it works when they do it. Of course. And it’s timed with the release, because that’s just easy to do. I mean, what do you expect? It’s enthusiast press reporting. It’s also super-fucking-interesting, no doubt about it, not even a tiny little bit, so that’s that. No grand conspiracies, just Apple knowing how news work. If you give them access they will come. And you can pick who will be allowed to come. You don’t have to do anything, really. I don’t even think you can call this immoral or unethical.