3 ms·
Oh my goodness, 1000x yes. I am so sick of retailers putting crap in front of their checkout counters (Best Buy, Walmart, Barnes & Noble, every Indian run gas
by taftster 11y ago
Oh my goodness, 1000x yes. I am so sick of retailers putting crap in front of their checkout counters (Best Buy, Walmart, Barnes & Noble, every Indian run gas station, and thousands of others). Like running me through a rat maze of bookshelves, display cases, and pallets full of unopened stock is somehow going to make me happy about buying from there. Every time I see this in a retail store, it annoys me to death and seriously taints my view on the shopping experience. If I don't have enough counter room to put my purchases on or if I can't find the freaking entrance to your checkout corn maze, I'm going to leave my purchases on the ground.
Ironically, I think "open" stores (like an Apple store) exhibit the same behavior. Even though there's technically no labyrinth to navigate through, good luck finding an efficient way to purchase a product, especially if it's just a small one. You first signal an Apple checkout fairy to grace you with her checkout wand, so that someone else can find you and swipe your card. If your purchase is small, they hardly even give you time of day. So stupid.
And the analogy can be extended to online stores too. Any store with a "just add this too" in the checkout experience invokes the same negative reaction. Though I am a heavy Amazon customer, their checkout process is just barely tolerable in this way. And think about GoDaddy and how miserably awful their checkout experience has been (and continues to be) throughout the years.
- manigandham 11y agoSure, that's your reaction and it makes sense. But for every person like you, there are about 50 others who do browse through all the stuff and perhaps add more to their shopping. Not everyone is in a hurry and capitalizing on small additions and combo deals and sales signups can be great business for the retailer.
- deleted 11y ago[deleted]