That's surprising! Do you think it was the "Consulting" versus, e.g. "Design and Development"? I wonder if 37signals had this issue, too--the impression I get i

That's surprising! Do you think it was the "Consulting" versus, e.g. "Design and Development"? I wonder if 37signals had this issue, too--the impression I get is that they were kind of dragged away from being a service company, because their product got so popular. You might have that branding because people are more willing to admit that they hired you as a consultant ("We needed SEO for our site,") than that they bought software ("We needed SEO help to... do SEO.") And your biggest customers are presumably on the consulting side. I can't imagine a single organization spending $10K on SEOMoz products, but I read somewhere that that's your minimum for consulting. Anyway, it's definitely interesting to see how other SEO companies evolve.