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"With this in mind we made the tough decision that AMP HTML documents would not include any author-written JavaScript, nor any third-party scripts." Quite a bo
by bshimmin 11y ago
"With this in mind we made the tough decision that AMP HTML documents would not include any author-written JavaScript, nor any third-party scripts."
Quite a bold decision there! Ultimately this will fail, of course, because the vast majority of sites that attempt to make money will need third-party scripts in some form. A much better move would be to try and produce a standard which third-party library authors could adhere to so that their scripts behaved nicely.
- danieldk 11y agoQuite a bold decision there! Ultimately this will fail, of course, because the vast majority of sites that attempt to make money will need third-party scripts in some form. I don't think it will necessarily fail, if AMP has a good ad story. I think some publishers realize that ad blocking is taking off in an accelerated pace since iOS 9. If they have to choose between a universe between no ad revenue (because ad blocking) and more behaved and subtle advertising, they will choose the latter. Given that AMP is pushed by Google, it's pretty obvious that they did think about ads: http://www.wsj.com/articles/what-googles-amp-project-means-for-online-advertising-1444247579 http://www.wsj.com/articles/what-googles-amp-project-means-f...
- pjc50 11y ago"Google is not yet sure exactly how advertising will work within AMP" says that article.
- JustSomeNobody 11y agoThey can say that, but this is clearly targeted at the ad blocking conversation that is occurring.